Whole Earth doubles its involvement in sportWhole Earth increases its involvement in sports with two new partnerships with Reebok and England Netball. The brand has also expanded its existing agreement with the British Triathlon Federation, as it reinforces its proposition of fuelling active lifestyles.
Kallo targets on-the-go snacking with mobile advertising campaignFocusing on the simplicity of the ingredients in its tasty snack range, Kallo, the natural and organic food brand owned by Wessanen UK, is targeting commuters in London with a combined mobile advertising and office sampling initiative.
ITF community grants awarded to three organisationsInternational Tree Foundation (ITF) has announced the three chosen organisations that will each receive a grant through its Sustainable Community Forestry Programme, which has been financially supported by natural and organic food company Wessanen UK.
Clipper spreads the love with latest value-add promotionClipper has launched a new on-pack promotion that looks to provide fans with the opportunity to own a series of limited edition tea caddies and tea towels, each featuring colourful designs linked to the established brand’s distinctive packaging. The promotion looks to reward current fans and attract new customers to the brand.
Clipper Teas wins five-year contract with National TrustClipper Teas has won a five-year contract to supply its organic and Fairtrade teas to National Trust customers from October 2016. The brand, owned by Wessanen UK, is also working closely with the National Trust to develop an exclusive blend for visitors.
ABOUT WESSANEN UK
About Wessanen UK – www.wessanenuk.com
Wessanen UK is a natural and organic food company, with pioneering, healthy brands in expanding market segments: Clipper Teas produces a wide range of hot drinks including the #1 organic and white tea brands, and the first Fairtrade-accredited tea; Kallo makes market-leading, organic rice cakes, as well as other savoury snacks, stocks, gravies and cereals; Whole Earth, best known for its peanut butter, manufactures organic spreads, cereals and drinks; and Almond Breeze, the increasingly popular, healthy milk alternative.
Wessanen UK employs around 130 people in Camberley and Beaminster, and in 2014 its turnover grew to £57m. Wessanen UK is CarbonNeutral certified and, either directly or through its subsidiaries, accredited by or a member of a range of industry bodies and associations including; the Fairtrade Foundation; the Soil Association; the UK Tea & Infusions Association, and the Organic Trade Board.